Arkins is a co-founder of HyperNatural, a fashion brand that focuses on eco-luxury menswear. The brand, launched in 2022, emphasizes sustainability by using innovative materials like jade stones, crab shells, and Supima cotton. Their apparel is designed to be sustainable, odor-resistant, cooling, and biodegradable while providing superior comfort and performance.Products include polos, tees, and button-down shirts available in premium retailers like Nordstrom