William & Augusta

Arkins co-founded William & Augusta, a luxury women's fashion brand that focused on Made In NYC luxury women's wear. The brand, launched in 2007, was known as an "American Chanel" utilized handmade products, French & Italian fabrics, some of which they were known for like the tweeds which were custom-made from the same mills Chanel still uses to this day.

Products included woven coats, blazers, skirts and silk tops.  The collection was sold in premium retailers like Takashimaya Tokyo & Dubai, Harrod's London, Neiman Marcus and more.