ALPINE / The New Classics

ALPINE

The New Classics
Creative Direction & Design — Christian Arkins
A study in modern alpine elegance, where refined tailoring, heritage knitwear and elevated winter dressing meet the dramatic landscape of the mountains. Classic codes are reinterpreted through a contemporary lens, balancing sophistication, functionality and understated luxury.

Selected Work

Selected Work

McGregor →

McGregor →

American Legacy, Reimagined in Europe.

Twenty One by McGregor →

Twenty One by McGregor →

A Younger Attitude. A New McGregor.

Two women standing outdoors on a grassy lawn under palm trees, wearing stylish summer dresses and white heeled sandals. One dress has green and white stripes, and the other features a small floral print on an off-white background.

Original Penguin →

American Style. With a Quirky Point of View.

Selected Work

Add a portrait image

Selected Work

HyperNatural →

HyperNatural →

Sustainable performance luxury, designed for the future.

Little Icons →

Little Icons →

Classic Style for a New Generation.

William & Augusta →

William & Augusta →

A Personal Study in Modern Femininity.

Selected Work